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SHEP-HARD LAGER

Shep-Hard Lager (originally Shepherd Lager) approached Khat Graphics with the desire to create an entire new look for their original locally brewed product.

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LOGO

Shep-Hard Lager has a rich history right in the heart of Raleigh North Carolina and is aimed at young adults. Their preferred demographic are individuals who value quality, achievement, and sophistication.

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BRANDING

The company has a deep affinity for the strength and time-honored loyalty of the Shepherd breed, so it featured heavily in the design. The greens and golds used also represented their passion for organic ingredients and a rich, bold taste.

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VARIATIONS

Two additional designs were also created for their other flavors. A light fawn shepherd for their Light Lager, and a dark shepherd for their special dark, Black Label.

 
 

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(919) 820 2216

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